At the 2008 BSG conference Policy Press launched their new Ageing and the Lifecourse series, edited by Judith Phillips.

In Ageing in a Consumer Society: From passive to active consumption in Britain, Ian Jones and colleagues examine the engagement of older people with consumer society in Britain since the 1960s. It charts the changes in the experience of later life in the UK over the last 50 years, the rise of the 'individualised consumer citizen' and what this means for health and social policies. 

The book will appeal to students, lecturers, researchers and policy analysts. It will provide material for teaching on undergraduate courses and postgraduate courses in sociology, social policy and social gerontology. It will also have considerable appeal to private industry engaged with older consumers as well as to voluntary and non-governmental organisations addressing ageing in Britain.

Ian Rees Jones is Professor of Sociology and Social Policy at the University of Wales, Bangor. The research was conducted by Chris Gilleard , Martin Hyde, Christina Victor, Richard Wiggins and Paul Higgs who was Principle investigator on the ESRC project.

Ageing in a Consumer Society: from passive to active consumption in Britain is priced at £19.99 for paperback and £52 for hardback and available from Policy Press.

This book accompanies Critical Perspectives on Ageing Societies edited by Miriam Bernard and Thomas Scharf published in 2007 . Full details of these and forthcoming books in the series can be found at:- https://www.policypress.org.uk/catalog/series_info.php?sid=8178